The wine industry’s official B2B forum. On behalf of Messe Karlsruhe, Peter Douglas serves as host of the EUROVINO trade fair. The “ConVINOsation” format positions itself as a platform “by the industry, for the industry” and provides relevant strategic insights for decision-makers in retail, hospitality, and production.
In the latest episodes, we discuss the market’s pain points and opportunities: Market trends: Developments in the growing segment of ready-to-drink (RTD) wine-based beverages. Digitalization: Structural change and new strategies in online wine retail. Export strategies: Tapping into new markets and strategically driving customer motivation through terms and conditions management. Availability: The podcast is available in audio format on all major streaming platforms as well as a video cast.
